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- From £35,506 to £39,451 per year
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- Full time
Campaign professional from a Corporate sector, experienced at handling large campaigns, providing excellent return on investment using a range of medias.
Responsible for the planning, localisation, implementation and measurement of both Pan European Consumer Imaging communication campaigns. Responsible for the development and implementation of local tactical campaigns aligned to European Communication strategy
Responsibilities and Tasks:
Working with the Corporate & Marketing Communication Manager and key stakeholders plan all Consumer Imaging campaigns, messaging and actions that directly support the business group objectives.
Aligned to the Pan European (PE) communication strategy develops, implement and measure local tactical campaigns against immediate business needs. Work with UK National Sales Office (NSO) stakeholders and local agencies to implement both PE and local tactical campaigns across all target channels and to all target segments.
Measure and report the results of both PE campaigns and local tactical campaigns. For PE campaigns tasks to include: Support the campaign creative process by providing campaign feedback to the Corporate Marketing Communications Team at Canon Europe Ltd (CEL). Mange the briefing of local agencies for localization and implementation services.
Media buying and developing media plans with media agencies.
Manage campaign performance against Key Performance Indicators (KPIs). For local tactical campaigns tasks to include: Manage the sign off and approval process with CEL. Manage the campaign creative process in line with CEL direction. Manage the briefing of local agencies. Manage the development of imagery, messaging and copy. Track the delivery of final localized campaign assets against Quality Control Deliverables (QCDs).
Manage and track campaign performance against KPIs. Manage project budgets relating to deliverables. Support the Corporate & Marketing Communication Manager with campaign expertise / opinion.
Required Skills and Qualifications:
Proven campaign experience. Educated to degree level or equivalent ideally.
Can work effectively with all internal stakeholders and external agencies. Self motivated, pragmatic with a high level of initiative and drive to succeed. Ability to plan and organise workload effectively to meet required deadlines.
Act as a team player. Apply strategic thinking. Communicate effectively. Drive for results. Focus on the customer. Planning and organising.
Closing Date – 15 December 2013 - please apply as soon as possible
Location – Reigate, Surrey
Salary - £35,506 - 39,451 + 5% bonus ( Permanent role - full time role)
Basic 25 days holiday plus bank holidays (increasing to up to 27 with long service)
Company Pension Scheme
Life Cover for those in the pension scheme
Free private healthcare for all employees (tax on benefit payable by employee)
Long service awards
Focus on learning and development and career progression
Staff purchase scheme.
You @ Work scheme – discounts with over 100 named brands and suppliers on their products and services
Employee forum network
Summer Hour Policy
Interest Free Season Ticket Loan
Childcare Voucher Scheme
Ride 2 Work scheme
Employee Assistance Programme
Flexible Working Policy
Company Maternity / Adoption / Paternity Policies
eLearning online training courses available to all employees
Variable pay scheme (bonus/commission)
No agencies please
- Canon UK
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